The classic Instagram giveaway ("follow, comment and tag") is great for growing on social: it reaches lots of people and drives online interaction. But the prize arrives days later, to a single person, and most people take part without ever setting foot in your venue.
PrizeQR's QR prize is the opposite: on-site and instant. The person already at your event, fair or bar scans and wins right away. They're two different strategies; this comparison helps you decide which to use — or how to combine them.
| Feature | PrizeQR | Instagram giveaway |
|---|---|---|
| Where it happens | On-site, at your event/venue | Online, on social |
| When people win | Instantly, on scan | Days later, at the draw |
| How many win | Many, based on your prizes | Usually one |
| Goal | Capture and reward on the spot | Reach and followers |
| Needs a social account | Yes, Instagram | |
| Prize & fraud control | Yes, stock and probabilities | Limited, manual |
| Data you get | Real participations and redemptions | Likes, comments, followers |
| Pricing | Free and paid from €12/mo | Free (organic) or paid ads |
Our verdict
If your goal is to grow on social, the Instagram giveaway does the job. If you want to capture and reward people already at your event or venue — instantly and to many — PrizeQR is more effective. The ideal: Instagram to attract, QR to convert and retain in person.
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